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Giving is Better for You Than Receiving

The holiday season invariably reminds us of the age-old adage, "It's better to give than to receive." Most of us have felt the heartwarming sensation of presenting someone with a gift, the "warm glow" that illuminates our souls. But did you know there's actual science to back this up? Recent studies, including those highlighted by the American Psychological Association (APA), delve deep into the mental and emotional benefits of gift-giving. Let's explore this intriguing topic and understand why, when choosing a gift box style or selecting one of the exquisite gift boxes from Batenburgs, you're not just bringing joy to the receiver but enhancing your own well-being too.

The Brain and Gift-Giving: The "Warm Glow" Phenomenon

According to the APA, the act of giving stimulates the brain's reward centre, releasing endorphins, our body's natural feel-good chemicals. These endorphins create the aforementioned "warm glow", a state of heightened pleasure and reduced stress. Essentially, our brains are wired to derive satisfaction from acts of generosity, making the giver's heart and mind benefit as much, if not more, than the receiver's.

The Batenburgs Effect: Elevating the Joy of Gifting

1. Personalised Gift Boxes NZ-Style: At Batenburgs, the art of creating a gift box NZ-inspired means every box tells a story. By personalising gifts, you are expressing thoughtfulness, which intensifies the emotional benefits you derive from the act of giving.

2. The Magic of Variety: The vast collection of gift boxes ensures that every individual can find a box that resonates with them. The sheer act of selecting the perfect gift box or hamper, filled with love and care, can amplify the happiness one feels.

3. Quality Over Quantity: It's not about how much we give, but how heartfelt. A singular, beautifully curated gift box can elicit a myriad of emotions, emphasising that the quality of your gift heightens the sense of pleasure in the giving act.

Beyond the Physical: Emotional and Social Benefits

Gift-giving is more than a transaction; it's a bridge that connects two souls. It fosters feelings of gratitude, strengthens bonds, and reinforces social ties. When you choose a gift box or hamper from Batenburgs, you're not merely giving a tangible item; you're offering an experience, memories, and moments wrapped up in a box.


It’s evident that the act of selecting the perfect gift box NZ-inspired or any of the myriad gift boxes from Batenburgs and presenting it to someone special goes beyond societal norms or traditions. It’s a holistic experience that nurtures the giver's emotional and mental well-being. As the festive bells jingle and you embark on your gift-giving journey, remember: every gift box or hamper you offer does wonders not just for the receiver, but for your own soul too.

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